PM-47 Retail Selling

Retail Selling is a specialized subject in the IIPM curriculum, designed to provide comprehensive knowledge and practical skills for management professionals.

What this paper covers

• Personal Selling Skills
• Trading Environment
• Diagnosing Customer Needs
• Involving Customers in Sales
• Customer Care and Payment Options
• Continuing Development Process

Programmes that include it

• MBA
• PG Diploma
• Diploma
• Advanced Diploma
• Executive MBA